Restaurant booking systems
Online booking tools that help hospitality venues take reservations, manage availability and reduce everyday admin.
Explore booking systemsAbout SmartServe AI
Practical technology,built in Cumbria.
SmartServe AI Ltd is a technology company based in Cockermouth, Cumbria. We build practical digital tools for independent hospitality venues and local businesses—from online bookings and guest email marketing to professionally designed websites.
The company
Founder-led and shaped by real hospitality experience.
SmartServe AI is led by Gabriel Drimmie and shaped by firsthand experience working in hospitality. That experience exposed how much time independent businesses lose to disconnected, expensive or unnecessarily complicated systems.
Our aim is straightforward: build useful products, keep them simple to understand and give customers direct, personal support.
What we build
Three practical services.One company behind them.
Email marketing
Straightforward software for creating branded campaigns, reaching opted-in guests and understanding campaign performance.
Explore email marketingWebsite design
Professionally designed and managed websites that help independent businesses present themselves properly online.
Explore website designHow we work
Straightforward by design.
Practical products
Everything we build should solve a genuine business problem and remain straightforward to use.
Clear, fair pricing
Simple offers, transparent costs and no unnecessary complexity hidden behind the sales process.
Personal support
Customers receive direct help from someone who understands both the product and their business.
Let’s make running your business simpler.
Tell us about your business and what you are trying to improve.